The thing is, if they aren't power conference worthy (Big 10, SEC, Big XII, PAC 12, ACC) then the football money should not be as big as the TV money for this conference. So, when you look at a school like Memphis, (don't get me wrong, I don't believe Memphis has a shot in new league) it would be their best interest to split and dedicate to two conferences.

Say the new Big East all sports conference gets a deal worth $3 mil per school. What if Memphis pulled out basketball? What would they get then? $2.5 mil? Then go to New Big East BBall conference and pick up another $1.5 for hoops. Wouldn't that be worth staying committed to both leagues?