JB's issues with Rose, his calling out of the Head Coach multiple times, calling out teammates has started to rub people the wrong way and has given him a bit of an image as a prima Donna. Again, notice I said "a bit". Fans love his game and his hustle and his back story, but he also isn't an elite guy and likely never will be and that has some people scratching their heads as it isn't like Jordan or Kobe calling people out.