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Thread: Shoe Company Market Share

  1. #1

    Shoe Company Market Share

    As the "FBI Shoe Company Sting" has seemed to have gone quiet, I wondered what company had what. Obviously Nike probably has the biggest, but I looked at the basketball school conferences - the top 7 (included the American). Here's how it shakes out...

    87 Schools
    57 are Nike 65%
    18 are Under Armour 21%
    11 are Adidas 13%
    1 is Russell Athletic 1%
    I guess I thought Adidas would have been bigger?

    American

    7 Nike
    4 UA
    1 Adidas
    ACC

    9 Nike
    3 Adidas
    2 UA
    1 Russell Athletic

    Big XII

    8 Nike
    1 Adidas
    1 UA

    Big East

    8 Nike
    2 UA

    Big 10

    8 Nike
    3 UA
    3 Adidas

    Pac-12

    7 Nike
    4 UA
    1 Adidas

    SEC

    10 Nike
    2 UA
    2 Adidas
    "When March Madness spills into April.... that's the gravy!" - Homer Simpson

  2. #2
    BTW Georgia Tech (the one program aligned with Russell) is moving to Adidas.

  3. #3
    Senior Member
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    All the schools with Under Armour will be switching w/in 5 years. That company is dying.

  4. #4
    Quote Originally Posted by DCwarrior View Post
    All the schools with Under Armour will be switching w/in 5 years. That company is dying.
    Really? Admittedly I don't pay attention to that industry, so what's going on that it's dying? Too rapid expansion? Poor sales leading to a low stock price?
    90% of quotes on the internet are wrong.
    - Abraham Lincoln

  5. #5
    Quote Originally Posted by MayorBeluga View Post
    Really? Admittedly I don't pay attention to that industry, so what's going on that it's dying? Too rapid expansion? Poor sales leading to a low stock price?
    Just Google "Under Armour financial issues". Lots of articles.

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